drone-fare

When I first saw the above advertisement for DJI, one of the world’s leading producers of drones, I balked. It seemed to me to be a picture that celebrated spying on the private and unaccessible mansions of the all-too-rich. So, given the unreliability of my American gut reactions in China, I asked the young women standing next to me, “What do you see in that advertisement?” She responded, “a pretty landscape.” I was like, “What about the dock? The big mansion? The coastline that resembles Newport’s?” She looked at the advert again, nodded, and then tentatively added, “We see things differently because of cultural difference.” Continue reading