In Shenzhen, the ongoing transformation of a rural periphery into a mega-city is the latest chapter in global grabs to control local significance. Located just north of Hong Kong, the Shenzhen area has comprised the Sino-British border since July 1, 1898, when the Convention for the Extension of Hong Kong Territory came into effect. Once upon a time, the Sino-Bbeen accomplished through a logic of practical means to endlessly churned out desires and there has been something cut and pastiche about the construction of Shenzhen. What, for example, to make of this advertisement for real east developer Vanke’s East Coast development in Yantian District? What kind of space is implied by the figure of Lifestyle Leading the People?